🎉 Up to 70% Off Selected ItemsShop Sale
Product image 1

Notan

As a guiding principle of Eastern art and design, Notan (a Japanese word meaning dark-light) focuses on the interaction between positive and negative space, a relationship embodied in the ancient symbolism of the Yang and the Yin. In composition, it recognizes the separate but equally important identity of both a shape and its background.
Since their introduction in the West, the intriguing exercises associated with Notan have produced striking results in every branch of Western art and design. This book, by two American artists and teachers who made an intensive study of Notan, was the first basic book on the subject in the West, and it remains one of the definitive texts. Through a series of simple exercises, it places the extraordinary creative resources of Notan easily within the grasp of Western artists and designers.
Clearly and concisely, the authors demonstrate Notan's practical applications in six problems of progressive difficulty — creative exercises that will fascinate artists and designers of every calling and level of expertise. Along with these exercises, the book includes many illustrations of the principle of Notan, among them images as diverse as a sculpture by David Smith, a Samoan tapa cloth, a Museum of Modern Art shopping bag, New England gravestone rubbings, Japanese wrapping paper, a painting by Robert Motherwell, a psychedelic poster, and a carved and dyed Nigerian calabash. Painters, sculptors, potters, jewelry, and textile designers, architects, and interior designers all will discover — or rediscover — in these pages an ancient principle of composition that can help them meet creative challenges with fresh new perspective.


Reprint of the Reinhold Book Company, New York, 1968 edition.
art instruction;art students;visual arts;illustration techniques;lines create;emotional impacts;design concepts;quilt designs;ingenious method;scary picture;diagonal lines;upper half;editorial comment;artistic elements;visual language;design principles;molly bang;artistic skill;suggested exercises;greedy wolf;design elements;molly explains;sensitive artistic;negative space;geometric shapes;delicate task;emotional responses;construction paper;deceptively simple;riding hood;red riding;imply;brushwork;bauhaus;rearrangement;cezanne;eliciting;horizontal;compositions;instruction;vertical;composing;workbook;fundamentals;curves;illustrators;viewer;distribution;designers;simplified;placement;graphics;darling;principle;photographer;basics;books on geometric shapes;books on emotional impacts;books on illustrators;books on visual arts;books on emotional responses;books on scary pictures;books on artistic elements;books on cezanne;books on design elements;books on brushworks;books on instructions;books on riding hoods;books on upper halves;books on art students;books on compositions;books on negative spaces;books on designers;books on visual languages;books on workbooks;books on molly bangs;books on quilt designs;books on design principles;books on principles;books on fundamentals;books on rearrangements;books on design concepts;books on art instructions;books on distributions;books on illustration techniques;books on construction papers;books on bauhaus;ride hood;books on graphics
$3.13

Original: $8.95

-65%
Notan—

$8.95

$3.13

Product Information

Shipping & Returns

Description

As a guiding principle of Eastern art and design, Notan (a Japanese word meaning dark-light) focuses on the interaction between positive and negative space, a relationship embodied in the ancient symbolism of the Yang and the Yin. In composition, it recognizes the separate but equally important identity of both a shape and its background.
Since their introduction in the West, the intriguing exercises associated with Notan have produced striking results in every branch of Western art and design. This book, by two American artists and teachers who made an intensive study of Notan, was the first basic book on the subject in the West, and it remains one of the definitive texts. Through a series of simple exercises, it places the extraordinary creative resources of Notan easily within the grasp of Western artists and designers.
Clearly and concisely, the authors demonstrate Notan's practical applications in six problems of progressive difficulty — creative exercises that will fascinate artists and designers of every calling and level of expertise. Along with these exercises, the book includes many illustrations of the principle of Notan, among them images as diverse as a sculpture by David Smith, a Samoan tapa cloth, a Museum of Modern Art shopping bag, New England gravestone rubbings, Japanese wrapping paper, a painting by Robert Motherwell, a psychedelic poster, and a carved and dyed Nigerian calabash. Painters, sculptors, potters, jewelry, and textile designers, architects, and interior designers all will discover — or rediscover — in these pages an ancient principle of composition that can help them meet creative challenges with fresh new perspective.


Reprint of the Reinhold Book Company, New York, 1968 edition.
art instruction;art students;visual arts;illustration techniques;lines create;emotional impacts;design concepts;quilt designs;ingenious method;scary picture;diagonal lines;upper half;editorial comment;artistic elements;visual language;design principles;molly bang;artistic skill;suggested exercises;greedy wolf;design elements;molly explains;sensitive artistic;negative space;geometric shapes;delicate task;emotional responses;construction paper;deceptively simple;riding hood;red riding;imply;brushwork;bauhaus;rearrangement;cezanne;eliciting;horizontal;compositions;instruction;vertical;composing;workbook;fundamentals;curves;illustrators;viewer;distribution;designers;simplified;placement;graphics;darling;principle;photographer;basics;books on geometric shapes;books on emotional impacts;books on illustrators;books on visual arts;books on emotional responses;books on scary pictures;books on artistic elements;books on cezanne;books on design elements;books on brushworks;books on instructions;books on riding hoods;books on upper halves;books on art students;books on compositions;books on negative spaces;books on designers;books on visual languages;books on workbooks;books on molly bangs;books on quilt designs;books on design principles;books on principles;books on fundamentals;books on rearrangements;books on design concepts;books on art instructions;books on distributions;books on illustration techniques;books on construction papers;books on bauhaus;ride hood;books on graphics